About

ED SOEHNEL: Lead products to market
• INDUSTRIES: Internet/High-Tech and Consumer Products
• LOCATION: Colorado

MY FOCUS:
• Shepherd ideas from concept to reality
• Find new markets for existing products
• Turnaround failed or underperforming products

HISTORY:
• Co-founded and managed an e-learning start-up that sold to a multi-national;
• Developed a national sales force for an e-learning company;
• Acquired a failed direct-marketing technology product and managed its re-introduction into the marketplace;
• Re-positioned, readied and lined up customers in the broadcast media market for a content delivery technology product.

CURRENT: National Retail Sales Manager for consumer products company in weight-loss category.

KNOWLEDGE/ACTIVITY STREAM: Stuff posted by me on my Blog | Facebook | Google Reader Shared Items | Picasa | Twitter | YouTube | …etc. – subscribe to my Knowledge and Life Stream

INTERESTS: social media, mobile, wireless, advertising, retail, consumer, networking, Christian, (InTouch Ministries, Leading The Way, Mars Hill Church), dogs, dog training, http://www.lovemydogtraining.com, cycling, biathlon, (ski/shoot), weightlifting, health, cooking, eating, video, (editing, encoding, streaming), working around my ranch property where I live.

PERSONAL: Born in Rialto, CA. Grew up in Alta Loma, CA. High school: Webb Schools of CA. College: Pitzer College. Graduate School/MBA: Daniels College of Business. Current home - Sedalia, CO. Married w/ no kids.

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