About Ed Soehnel

I am a leading-edge technologist and business model innovator working predominantly in the DTC/B2C/B2B2C/consumer brands industry. More about me here.

Half your problems are just your mind making minor things seem like major things

2023-11-23T16:54:53-07:00By |Categories: Inspiration|

Half your problems are just your mind making minor things seem like major things.

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What are the key components of a product-led growth strategy?

2023-08-14T07:06:01-06:00By |Categories: Strategy|Tags: , , , |

This is a Quora question I was asked to answer. My expertise is in B2C and B2B2C products so I will answer this question in context of these product types. A product-led growth strategy means the product sells itself without having to rely as much on marketing, distribution and sales. Product Development Build the marketing [...]

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If you’re stuck in a negotiation, figure out the 1 thing that is truly non-negotiable for you and then compromise on everything else

2023-06-26T10:31:38-06:00By |Categories: Inspiration|

"If you're stuck in a negotiation, figure out the 1 thing that is truly non-negotiable for you and then compromise on everything else."  James Clear

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Don’t ask what the world needs. Ask what makes you come alive, and go do it. Because what the world needs is people who have come alive.

2023-06-26T10:28:16-06:00By |Categories: Inspiration|

“Don’t ask what the world needs. Ask what makes you come alive, and go do it. Because what the world needs is people who have come alive.” Source: The Living Wisdom of Howard Thurman: A Visionary for Our Time

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The more an idea is tied to your identity, the more you will ignore evidence it is false

2023-05-29T13:19:23-06:00By |Categories: Inspiration|

The more an idea is tied to your identity, the more you will ignore evidence it is false. To continue to grow and learn, you must be willing to update, expand, and edit your identity.

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