This post includes Basecamp InQb8r Platform Status & Updates from January 1-14, 2020
Feature image: the dairy category and growth/decline in its sub-components of milk vs cheese vs yogurt sales.
Platform Updates Summary
We wrote a key article on data science for CPG and consumer product companies, which is the prelude to a new section being added to University with management tools around data science and using it for your business. We hope to have that section done soon.
New Articles
Basecamp InQb8r Platform
Basecamp InQb8r members must be logged in to access the links below.
University Updates
All updates are recorded in the Changelog:
- 1/13/2020, Section 6, Marketing Marketing Channels: Added See “What Is Geofencing_ Your [Guide] To Location-Based Marketing”.
1/12/2020, Section 6, Marketing Content Marketing and Affiliate Revenue: Added link to good article on how to build thriving communities.
Knowledgeboard Updates
New submissions:
- Where to focus sleep aid product sales
- DNVB’s going into retail and might represent reseller opportunities for startups
- Luxury moving down-market through ethical sourcing and storytelling
Data Platform Updates
Company Dataset
- none at this time
Resources Dataset
- none at this time
Distribution Dataset
- none at this time
Discovery Database
- none at this time
Calendar Updates
See Calendar for details.
- Open office hours scheduled as follows:
- Thursday, January 16, 10 am.
- Thursday, January 30, 10 am.
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