IF YOU HAVE A CONSUMER PRODUCT STARTUP, DON'T WASTE YOUR TIME AND MONEY. LEARN WHAT HAS WORKED SO YOU CAN APPLY IT TO YOUR COMPANY.
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This book is a fairly easy read with good discussion on the various structures available for investing in local companies and businesses. Vice versa, it also gives a startup or small company an idea of the various ways in can fund its growth from local sources. The author includes many examples of companies that have used these structures. Where the last book I read, Slow Money, focused more on establishing the need for local investing, this book talks about how to do it. I give it 4 out of 5 stars and recommend it (I reserve 5 stars for truly outstanding books).
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