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PROFESSIONAL SUMMARY

As an ENTREPRENEUR, I work in the early-stage and lower middle-market (0-$50MM) DTC, B2C and B2B2C marketplaces.

As an INVESTOR, I work across all sectors, industries and asset classes.

I publish updates twice per month with my latest LEARNINGS,  GROWTH SECRETS and INVESTMENT IDEAS. Subscribe from the page footer to get these updates by email.

Click here to see my RESUME.

CURRENT WORK ACTIVITIES

MY PERSONAL LIFE

  • FARMING.  I live on a farm in Colorado with my wife and dogs where we grow using regenerative agriculture.
  • HEALTH.  I spent 13 years with chronic autoimmune health issues, where I saw more than 30 western and alternative medicine doctors who could not help, and had many periods during this time when I had to significantly curtail my professional and personal activities for months at a time.  I was able to mostly heal myself through extensive research, designing my own treatment protocol (with some participation by western doctors to prescribe medicines and obtain the lab tests), and trial and error.  I used the functional medicine approach to help me regain my health.
  • PERSONAL INTERESTS:  include Jesus, health and wellness, dogs and animal welfare, outdoors and the environment.
  • HOBBIES:  active in hiking, photography/videography, shooting sports (archery and firearms), rock climbing/bouldering, skiing and weightlifting.
  • THE BIBLE AND COMMERCE.  I want to learn what the Bible teaches about developing, growing and running a business, so I created a content website to publish my learnings.

HOW TO GET THE BEST USE OF MY CONTENT AND KNOWLEDGE

I strive to be TRANSPARENT, OPEN, HONEST, AUTHENTIC, HELPFUL and SHARING about what I know.  I’ve been writing and publishing online since 2008 about DTC, B2C and B2B2C. Search my content repository and find GROWTH SECRETS that have worked for me.

I am also a writer on Quora with over 225,000 views on subjects including RETAIL, E-COMMERCE, CONSUMER PRODUCTS, CPG AND STARTUP STRATEGY.

RECENT UPDATES

I publish updates twice per month with my latest LEARNINGS,  GROWTH SECRETS and INVESTMENT IDEAS. Subscribe from the page footer to get these updates by email.

Updates from Ed Soehnel: 8/15/2020-8/31/2020- acceleration of trends in retail and e-commerce…look to China and 2003 as an analog

Feature image:  CPG trends via McKinsey.  This visual and [...]

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