Updates from Ed Soehnel: 12/1/2020-12/14/2020 – from where the 2020’s FAANG companies could come

2020-12-14T16:39:43-07:00By |Categories: Updates|Tags: , , , , , , , , , , , , , , |

Feature image:  Geothermal Map of North America shows just how much potential lies below the surface.  This visual and additional ones contained in my Visual Dataset. This post includes LEARNINGS, GROWTH SECRETS and INVESTMENT IDEAS.  These posts are built during the time period and sent out as emails at the end. See [...]

The evolving consumer product retail landscape and how consumer goods startups can best take advantage

2020-03-17T09:48:43-06:00By |Categories: Resellers|Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , |

That's my Vizsla, Zooka at 10-months old.  He does not stop for anyone or anything, particularly when he is off-lead having a good time bounding through the snow. The evolving consumer product retail landscape is like Zooka, not stopping for anyone or anything. This post is summarizes the evolving state [...]

What’s your concept of how retail stores could prosper moving forward?

2019-12-28T16:22:05-07:00By |Categories: Resellers|Tags: , , |

This is a Quora question about how retail stores could prosper that I was asked.  My answer is as follows. I think it comes down to four areas. Exclusivity You are the only retail location that sells a product that consumers want. I think the product category that best fits this would be art. In [...]

How can a local retail store survive, or prosper, in the age of superstores and the Internet market?

2019-10-20T19:57:50-06:00By |Categories: Resellers|Tags: , , , , , , |

This is a Quora question I was asked and here is my answer.I don't work in retail, but sell to retailers, so I can only talk from this perspective.   In addition, while I predominantly sell direct-to-consumer with my products, with one of my companies, I have location-based sales that while not pure retail, is [...]

Consumer product growth strategies

2018-04-08T15:50:44-06:00By |Categories: Strategy, Visuals|Tags: , , , , , , , , , , , |

This post provides a summary of consumer product growth strategies that I see, with their relative cost to successfully execute, time to successfully execute, risk of failure and manpower to execute. Predominant marketing influencing factors The three predominant marketing influencing factors are direct marketing (product centric), brand marketing (reputation centric), [...]

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